by Shane Jordan | Aug 27, 2026 | Blog, Content, Digital Marketing, GEO, Marketing, SEO
Marketing teams are being asked to produce more content than ever. Budgets and headcount haven’t grown with the workload. AI search has added a whole new surface that needs its own content, optimization, and measurement. It’s easy to see why content creation platforms...
by Morgan McLintic | Aug 12, 2026 | AI Tools, Blog, Business, Digital Marketing, GEO, Marketing, PR
You’ve built a technical edge. Faster inference, fine-tuned model weights, proprietary training data that took two years to assemble. And the buying committee can’t see any of it. Not because you’re hiding it. They just can’t evaluate it...
by Meghan Jordan | Jul 22, 2026 | AI Tools, Blog, Design, Marketing
As a designer at a marketing agency, I wear a lot of hats. Strategy, production, web, video, social, brand. It all lands on my desk. What AI has given me isn’t a replacement for any of that. It’s a roster of specialists I can call on depending on the job....
by Morgan McLintic | Jul 15, 2026 | AI Tools, Blog, Business, Digital Marketing, GEO, Marketing, PR
Your brand budget is usually the first thing that gets cut. Not because it doesn’t work, just because it’s harder to defend. Demand generation produces metrics almost immediately, whereas brand is hard to measure. The problem is that demand gen and brand should...
by Shane Jordan | Jun 24, 2026 | Blog, Digital Marketing, GEO, Marketing, SEO
If AI tools are now a primary research channel for B2B buyers (and they are), then showing up in those answers isn’t optional. It’s where the consideration set gets built, before anyone visits your website or fills out a form. We’ve been building AI...
