We help tech brands

crush their PR and marketing goals

We help tech brands crush their PR and marketing goals

The Growth Marketing and PR Agency for Tech Brands in the AI Era

Grow your profile, pipeline and value.

B2B Tech Results That Move the Needle

Your integrated marketing partner for PR, content and demand generation

Public Relations

Comms strategies that drive media coverage, reach target audiences and fuel AI search; account-based PR; engaging influencers trusted by prospects; creating tomorrow’s thought leaders

Growth Marketing

Elevate your brand and increase pipeline using the channels and tactics that work best for B2B tech marketing today: GEO/SEO, AI-enhanced paid media, and advanced analytics

Content Marketing

Fuel outreach, earn trust, and accelerate revenue with multi-channel programs that are built for B2B buying committees, discoverable by AI, and memorable for humans

Your integrated marketing partner for PR, content and demand generation

Public Relations

Comms strategies that drive media coverage, reach target audiences and fuel AI search; account-based PR; engaging influencers trusted by prospects; creating tomorrow’s thought leaders

Growth Marketing

Elevate your brand and increase pipeline using the channels and tactics that work best for B2B tech marketing today: GEO/SEO, AI-enhanced paid media, and advanced analytics

Content Marketing

Fuel outreach, earn trust, and accelerate revenue with multi-channel programs that are built for B2B buying committees, discoverable by AI, and memorable for humans

Delivering metrics that matter for tech firms

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%

increase in cloud trial conversions from paid media

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%

YoY pipeline growth from content marketing

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10

in SOV with articles in Forbes, BBC, Fox Business, Fast Company, Bloomberg

Unlike siloed agencies, Firebrand’s Multiplier Marketing approach delivers compound results amid rapid changes to buyer behavior and channel performance

Firebrand's Multiplier Marketing approach, diagram
2023 PRSA Silver Anvil Winner for Best Boutique Agency

The Drum B2B PR Campaign of the Year Winner, 2024

2023 PRSA Silver Anvil Winner for Best Boutique Agency
Ragan PR Daily Top Agency, 2024
2023 PRSA Silver Anvil Winner for Best Boutique Agency

PRSA Boutique PR Agency of the Year 2023

The Communicator Awards

B2B Campaign, Distinction 2025

How to Rank in AI Overviews: 5 Tactics to Boost Your Visibility

How to Rank in AI Overviews: 5 Tactics to Boost Your Visibility

AI Overviews are taking over AI Search in Google. Learn how to rank in AI Overviews with our 5 key tactics.
Firebrand Turns 9: Welcome to the AI Era of  PR and Marketing

Firebrand Turns 9: Welcome to the AI Era of PR and Marketing

Firebrand turns nine in the midst of a marketing transformation. In the AI Era of PR and Marketing, channels underperform, buyers self-serve with AI, and startups pivot to product-led growth. Here’s how we’re helping tech brands adapt, expand, and thrive.
Random Acts of Content Kill Pipeline (Especially in the AI Era!)

Random Acts of Content Kill Pipeline (Especially in the AI Era!)

B2B buying is AI-influenced, self-guided, and full of stakeholders. Smart content is how you calm the chaos.
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The Latest Trends in ABM with Stephanie Quinn
Account Based Marketing (ABM) strategy has changed, and if you're relying on old tactics, you're missing out on ...
Why GEO is a Team Sport
As AI tools become a gatekeeper to your brand's visibility, a traditional SEO strategy is no longer enough. On ...
AI’s Role in Content Creation with Keith O’Brien
Should we be utilizing AI in our content creation? While AI tools like ChatGPT can generate a blog post in ...
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SERVICES

Public Relations
    • Messaging
    • Media relations
    • Influencer / analyst relations
    • Social media
    • Speaking / awards programs
    • Executive visibility
    • Account-based PR
Growth Marketing
    • SEO/GEO (Generative Engine Optimization)
    • Paid Media (PPC)
    • Account-based Marketing
    • Creative Brand Awareness
    • Custom Landing Pages
    • Rapid Experimentation & A/B Testing
    • Advanced Analytics & Dashboard Creation
Content Marketing
    • Brand awareness
    • Thought leadership
    • Lead generation
    • Sales enablement
    • Email marketing
    • Video marketing
    • Interactive content

In their words

“Many PR firms claim to be integrated marketing and PR firms but rarely live up to that claim. Firebrand defines integrated PR and marketing with competencies that span PR, web content, search marketing and optimization, and social media.”

Chandra Sekar
CMO, AppOmni

“Firebrand has been a strong strategic content partner over the years and we’re seeing tangible marketing success as a result of our close collaboration. The team brings great ideas forward and has become, in essence, an extension of the Marketing organization that continues to demystify key topics in cybersecurity with a goal to make the internet safer for individuals and businesses alike.”

Abby Guha
Senior Vice President, Product & Customer Marketing, Yubico

“I’m a big fan of this team. They do excellent work from content, to campaigns, to earned media. Solid, solid team at Firebrand.”

Clinton Bonner
VP of Marketing, Launch by NTT DATACMO, AppOmni

“Marketing for startups is a blend of art and science. You need creativity and vision, as well as deep practical experience to know what works at each stage. The Firebrand team understood our space, brought ideas and energy, as well as the ability to drive the process and execute.”

Rich Taylor
Head of Marketing, Mattermost

“Firebrand was right in the trenches with us, giving counsel, driving the PR program and bringing us opps. We were soon able to punch above our weight positioning alongside unicorn competitors. Can’t ask for more than that.”

Adam Harris
CMO, Copper Banking

“Firebrand’s forward-thinking approach to using Google Ads for B2B has not only helped us to grow brand awareness and drive more leads, but helped us to hone in on generating more high quality leads – especially through remarketing ad campaigns.”

Julia Angell
Senior Director of Marketing, ScyllaDB

“Firebrand’s content team consistently nails our executive leadership team’s voice. The consistent and skillful nature of Firebrand’s media insights and relationships has increased our reputation with finance writers at national outlets Emburse had not previously worked with.”

Tim Wheatcroft
Senior Director of Corporate Communications, Emburse

Plugged into the leading marketing tech stack

2023 PRSA Silver Anvil Winner for Best Boutique Agency
demandbase partner program badge
Google partner badge
expertise best pr firms in san francisco 2023
Apollo.io partner
Certified Leadfeeder Partner
intuit mailchimp partner
The Firebrand B2B Content Maturity Assessment
Benchmark your content strategy with this interactive tool. See what leaders' campaigns look like, discover any gaps, and prioritize what to fix for better performance and bigger impact.
High-Impact Content Marketing: A Guide for B2B Tech Brands
Build a smarter, faster content engine with this practical action plan. Learn how to scale your content operations, convert leads, and integrate with PR, SEO, and paid for maximum impact.
Guide to Google Ads for B2B Tech Brands
Master Google Ads with Firebrand’s guide for startups. Learn effective strategies to maximize ROI and grow your business through targeted, data-driven campaigns. Get the guide.
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Ready to outshine your competitors?

Contact us to crush your marketing goals.