Attribution is essential for optimizing marketing programs. In part 3 of our series, we'll transform theory into action to understand how marketing attribution can be used to drive business decisions. learn how to make marketing attribution actionable for the business. Take the next step...
Attribution is essential for optimizing marketing programs. Take the next step in understanding with part 2 of a beginner’s guide to Marketing attribution....
What is the best length for a blog post to get social shares, comments and for search-engine optimization?...
Attribution is essential for optimizing marketing programs. Take the first step in understanding with part 1 of a beginner’s guide to Marketing attribution....
CES 2019 is coming up. Here's a list of reporters who aren't attending, so don't pitch them....
Spokespeople should almost always opt for a phone interview with print media when possible. Here’s why....
Does an Account-Based Marketing Platform make sense? This post seeks to break it down and show you how to get the most out of it or your existing systems....
As Halloween approaches, keep these ten tips from trick-or-treaters in mind for PR and marketing....
Firebrand Communications is two. We now have a team of nine staff and a strong client roster. We’ve developed a proven approach for our startup clients, which they find valuable and which resonates with prospects. So it’s up and to the right....
Here are some top tips to make your corporate newsroom work for reporters (and you)....