Ten PR and Marketing Lessons from Trick-or-Treaters
As Halloween approaches, keep these ten tips from trick-or-treaters in mind for PR and marketing....
17
Oct
11
Sep
Firebrand turns two
Firebrand Communications is two. We now have a team of nine staff and a strong client roster. We’ve developed a proven approach for our startup clients, which they find valuable and which resonates with prospects. So it’s up and to the right....
12
Jun
Corporate Newsrooms in 2018: A Guide to Getting Quoted
Here are some top tips to make your corporate newsroom work for reporters (and you)....
26
Apr
How to be an Amazing Client in 8 Simple Steps
Amazing clients get the best value from their agencies. Here's how to become 'fave client'....
17
Apr
13
Apr
Five Mistakes B2B Tech Startups Make With PR
Here are five mistakes tech startups often make with PR....
09
Mar
The Sound of Good Writing
The gap between how we speak in real life and on the job will determine whether our writing sparks action or glazes eyes....
14
Sep
Firebrand turns one: Lessons about starting a marketing agency
Firebrand Communications has reached its first birthday. Since this is a milestone, I thought I’d share some lessons...
11
Sep
Understanding the Importance of Quality Score in PPC Advertising
Finding new insights on ad optimization for clients is critical...
17
Aug
Ensuring client-agency fit
For campaigns to be successful, there must be strong client-agency fit. Here are some guidelines to help assess fit....