by Arman Khayyat | May 14, 2025 | Blog, Business, Digital Marketing, Marketing
Updated on 01/26/2026 LinkedIn is one of the most uniquely positioned platforms for B2B marketers when it comes to lead generation, combining scale, professional context, and targeting precision in a way no other ad platform does. As a network, LinkedIn has surpassed...
by Patrick Brady | May 21, 2024 | Blog, Marketing, PPC
Most B2B marketing programs have one ultimate goal: generate a steady pipeline of high-quality leads. These leads can translate directly into sales, validating the marketing effort and giving life blood to the business. However, even with the best of efforts, poor...
by Morgan McLintic | Feb 23, 2024 | Blog, Business, Digital Marketing, Marketing, PR
“These leads are junk.” It’s one of the most disheartening cries a marketer can hear from Sales, especially in a startup or scaleup where the quarterly revenue goals are always in focus. You’ve spent all this time developing a lead magnet, building a landing page,...
by Morgan McLintic | Aug 19, 2020 | Blog, Digital Marketing, PR
Every startup is looking for more and better Leads at a lower cost. So what’s the superweapon? Patience. Really? That’s it. Yes – and let me explain. You are in a fight for Leads with your competitors. You want the most Leads and Marketing Qualified Leads at the...
