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Reap the Benefits of On Page SEO Practices

Reap the Benefits of On Page SEO Practices

by Yasaman Sadeghi | Oct 30, 2024 | Blog, Design, Digital Marketing, Marketing, SEO

Among the many proven tactics or disciplines of holistic white-hat SEO, one absolutely critical practice is a must-have for any domain: on-page SEO or on-page optimization. What is On-page SEO and Why is It Important? On-page SEO refers to any optimization made to a...
5 Tips Tech Marketers Need for Better Digital Accessibility

5 Tips Tech Marketers Need for Better Digital Accessibility

by Maura Lafferty | Oct 23, 2024 | Blog, Business, Design, Digital Marketing, Marketing

This is an important time for digital accessibility. “Javier in Frame” captured hearts at Super Bowl LVIII. Sony’s Access Controller opened more video game options following its December 2023 release. The forthcoming enforcement of the EU Accessibility Act in 2025 has...
No Photographers, No Problem: How AI Headshots Can Enhance Your Startup’s About Us Page

No Photographers, No Problem: How AI Headshots Can Enhance Your Startup’s About Us Page

by Meghan Jordan and Ashley Przybyla | Sep 4, 2024 | Blog, Business, Design, Marketing

If you’re a startup founder, you’re probably juggling 87 different tasks right now and none of them involve booking a photographer for headshots. Let’s be honest — wrangling your team for a photoshoot is a logistical nightmare. You’ve got developers in hoodies,...
Unlocking the Soul of Your Brand

Unlocking the Soul of Your Brand

by Friends of Firebrand | Jun 27, 2023 | Blog, Design, Friends of Firebrand, Marketing, Resources

Your brand is more than just a logo.  It’s the way your product or service comes to life for your user. And the visuals are a tool to communicate who you are and what you stand for. Sounds easy enough, but you’d be surprised how many companies pick a few pretty...
Senior Graphic Designer Meghan Jordan Joins Firebrand

Senior Graphic Designer Meghan Jordan Joins Firebrand

by Morgan McLintic | Dec 21, 2021 | Blog, Design, Digital Marketing

One of the most essential elements in the digital marketing sphere is graphic design. It’s at the heart of  attracting, engaging, and moving prospects through the buyer journey. Great design assists marketers in representing the brand, helps customers’ decision-making...
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Latest posts

GEO and SEO Success: The Importance of FAQs on Your Website

Aug 26, 2025

Think of FAQs as the Swiss Army knife of your product pages — small, unassuming, but absurdly useful. Not only do they answer customer questions before they even have to click Contact Us, they also make search engines and generative AI tools think, “Ah, this site...

Why Interactive Content Matters More Than Ever in the AI Era

Aug 20, 2025

The AI era has ushered in a new set of marketing rules. B2B buyers aren’t just consuming content that your brand puts out. They’re also actively using AI tools to shape their research journeys. The hard part for you? These tools determine if and how your brand is...

Lessons Learned From 100 B2B Marketing Podcast Episodes

Aug 13, 2025

Our startup marketing podcast, FiredUp!, has just published its 100th episode. It’s a milestone. So beyond thanking our listeners, guests, and the amazing team behind the scenes, we wanted to share a few lessons learned from reaching triple digits. Let’s be clear:...

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