by Arman Khayyat | May 14, 2025 | Blog, Business, Digital Marketing, Marketing
LinkedIn is one of the most uniquely positioned platforms for B2B marketers when it comes to lead generation, combining scale, professional context, and targeting precision in a way no other ad platform does. As a network, LinkedIn has surpassed 1 billion users...
by Morgan McLintic | Feb 23, 2024 | Blog, Business, Digital Marketing, Marketing, PR
“These leads are junk.” It’s one of the most disheartening cries a marketer can hear from Sales, especially in a startup or scaleup where the quarterly revenue goals are always in focus. You’ve spent all this time developing a lead magnet, building a landing page,...