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13 Must-Read Books for Startup Marketers

13 Must-Read Books for Startup Marketers

by Ashley Przybyla | Apr 10, 2024 | Blog, Digital Marketing, FiredUp!, Marketing, PR, Resources

“Learning is the only thing the mind never exhausts, never fears, and never regrets.” – Leonardo da Vinci Just when you think you’ve mastered marketing, out comes a new theory, best practice, piece of advice, or philosophy to try. The best way to keep on top of...
7 Startup Marketing Tips from Industry Experts

7 Startup Marketing Tips from Industry Experts

by Ashley Przybyla | Mar 13, 2024 | Blog, Digital Marketing, FiredUp!, Marketing, PR

“Passion is all you need.” “You’re a startup. Everyone is your audience!” “Use ChatGPT for all your content to save time and money.” There’s a lot of bad advice for startup marketers out there. We’re on a mission to make sure you get the really good stuff. That’s part...
8 Tools Top Startup Marketers Can’t Do Their Jobs Without

8 Tools Top Startup Marketers Can’t Do Their Jobs Without

by Ashley Przybyla | Jan 29, 2024 | Blog, Digital Marketing, FiredUp!, Marketing, PR

Cavemen had rocks tied to sticks, the Mesopotamians had tools hand-forged from bronze, medieval knights had swords, Shakespeare had a quill pen, and we…well, we have just about everything else. And in a world dominated by digital, some of our tools are (almost) as...
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Firebrand is the brand awareness agency for AI companies. We make AI firms visible, discoverable and memorable to prospects, investors, talent and partners.

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Latest posts

Getting the Most from PR Around Events

Nov 9, 2026

Earlier this year on the FiredUp! podcast, we discussed Turning Events Into PR Wins. With the fall event season in full swing, and the spring season coming up, we thought it would be worth reviewing some rules of thumb and best practices for getting coverage for...

“Show, Don’t Tell” Was Always Good Media Relations Advice. Now it’s Survival.

Nov 4, 2026

At a recent client site visit, our team spotted a wall covered in print-outs, post-it notes and photos. We made a beeline for it. “What’s that?” we asked. “Oh that? It’s how we designed our product.” Peering closer, we found photos of a dog, some cartoon...

SEO-Driven Brand Messaging: Teach Google and LLMs Who You Are

Oct 26, 2026

Your Brand Messaging Is a GEO and SEO Strategy. Start Treating It Like One. We've been talking a lot about the critical importance of brand awareness in the AI age. In a zero-click world, where buyers get their answers on the results page or inside an AI chat and...

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