by Ashley Przybyla | Apr 10, 2024 | Blog, Digital Marketing, FiredUp!, Marketing, PR, Resources
“Learning is the only thing the mind never exhausts, never fears, and never regrets.” – Leonardo da Vinci Just when you think you’ve mastered marketing, out comes a new theory, best practice, piece of advice, or philosophy to try. The best way to keep on top of...
by Alastair Nee | Mar 6, 2024 | Blog, Digital Marketing, Marketing
Contents Naming Your B2B Startup Discovering Product Market Fit Establishing Future-Proofed MarTech Building a Dream Team Content Creation and Strategy Generating Awareness and Jumpstarting Pipeline Capturing and Nurturing Leads Sustaining Pipeline with SEO...
by Kristina Leal and Theresa Carper | Jan 2, 2024 | Blog, Business, Digital Marketing, Marketing, PR
Welcome to the Firebrand Tech & Media Culture Awards 2023, where we’re taking a break from writing useful content to reflect on the chaos and trends that defined our little corner of the universe. To be clear, this isn’t exactly a year-end round-up (this is much...
by Friends of Firebrand | Dec 13, 2023 | Blog, Business, Friends of Firebrand, Marketing
Your 2024 guide to launching a podcast Launching a podcast for your business can feel overwhelming, but with the right plan in place and tools by your side, it’s not as complicated as you might think. With over 460 million worldwide podcast listeners (Statistica,...
by Lucy Allen | Dec 5, 2023 | Blog, Content, Marketing, PR
As a marketer, you’ve likely heard of the 12 brand archetypes and maybe even used them in your work. The premise came from Swiss psychiatrist and psychoanalyst Carl Jung’s personality archetypes in the 1940s. Each Jungian archetype takes certain innate human...
