by Morgan McLintic | Sep 23, 2025 | Blog, Business, Digital Marketing, Marketing, PR
Every year, I write a post celebrating the anniversary of our PR and growth marketing agency Firebrand. It’s an opportunity to mark a milestone, review the past 12 months, thank clients and the team. I might call out a few highlights, like our new GEO service or the...
by Morgan McLintic | Sep 3, 2025 | Blog, Digital Marketing, Marketing, PR
Updated on 01/27/2026 AI search is multiplying the impact of PR programs. 89% of LLM citations come from earned sources, including 27% from journalistic outlets. This recent survey by Muck Rack has been excitedly received by PR teams. Not only does media coverage...
by Yasaman Sadeghi | Aug 26, 2025 | Blog, Digital Marketing, Marketing
Updated on 01/13/2026Think of FAQs as the Swiss Army knife of your product pages — small, unassuming, but absurdly useful. Not only do they answer customer questions before they even have to click Contact Us, they also make search engines and generative AI tools...
by Morgan McLintic | Nov 20, 2024 | Blog, Business, Marketing, PR
It’s that time of year again, folks — predictions season! A time when good people make bad guesses about trends, after a year of struggling to say what day it is tomorrow. Undeterred, here are mine together with a reckoning about last year — which actually are 75%...
by Meghan Jordan and Ashley Przybyla | Sep 4, 2024 | Blog, Business, Design, Marketing
If you’re a startup founder, you’re probably juggling 87 different tasks right now and none of them involve booking a photographer for headshots. Let’s be honest — wrangling your team for a photoshoot is a logistical nightmare. You’ve got developers in hoodies,...
