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Case Study – Amount (CM)

Case Study – Amount (CM)

by Meghan Jordan | Feb 20, 2026

Email Marketing Case Study Fueling Pipeline Growth with Email Marketing In an increasingly crowded fintech market with long, high-stakes buying cycles, Amount needed to stay top of mind with banking and credit union leaders — without relying on one-off campaigns or...
Case Study – Amount (CM & PPC)

Case Study – Amount (CM & PPC)

by Nicole Pytel | Apr 23, 2025

Content Marketing & PPC Case Study Fast-Tracking Awareness and Lead Gen at Scale Amount’s account origination platform helps financial institutions drive more revenue by streamlining and expanding their digital lending and deposit offerings. In a crowded...
Case Study – Launch by NTT Data (CM & PPC)

Case Study – Launch by NTT Data (CM & PPC)

by Meghan Jordan | Nov 21, 2024

Content Marketing & PPC Case Study Unprecedented Engagement from Multiplier Marketing Launch by NTT DATA helps large enterprises deliver bold digital experiences at transformative scale, which necessitates a campaign strategy that’s just as bold. With a dozen...
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Firebrand is the brand awareness agency for AI companies. We make AI firms visible, discoverable and memorable to prospects, investors, talent and partners.

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We are hiring for a PR account director and account supervisor, which means I am looking at a lot of resumes. I’m not using AI or an Applicant Tracking System to parse them. I am looking at each application one-by-one, old-school. I thought I’d share some insights in...

Do You Have What’s Needed to Speak Up? Or Should You Sit This One Out?

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A wise and tired schoolteacher once said, as her classroom of kids stuffed their crumpled worksheets into their bite-sized backpacks, “When you get home, be useful, not a pain, please.” The same advice applies to whether you speak up or sit out a hot media debate....

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Most B2B marketing plans still treat executive social media as something the CEO handles personally, in between board meetings and funding announcements. It rarely gets a dedicated expert and its own budget.  In today's new era of B2B buyer Search, AI-powered...

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