by Alastair Nee | Feb 26, 2024
Digital Marketing Case Study Zilliz scales valuable conversions with fundamental shift in Google Ads strategy Zilliz, the developer of the world’s most widely adopted vector database, had established respectable Google Ads conversion metrics (conversions, cost per...
by Meghan Jordan | Jun 7, 2023
Public Relations Case Study Using Technology to Deliver Aid With Dignity AidKit is an advanced technology platform for delivering cash assistance and guaranteed income to those who need it most. When AidKit approached Firebrand, its founders were looking to generate...
by Meghan Jordan | Jul 27, 2022
Digital Marketing Case Study Planful Sees Organic Search Improvement by Fixing Indexed Pages Blocked by Robots.txt Monitoring, diagnosing and fixing issues with a site’s robots.txt file is a crucial component of technical SEO in any holistic white hat SEO strategy and...
by Meghan Jordan | Mar 2, 2022
Public Relations Case Study Emburse Builds Awareness with Executive Thought Leadership Emburse is a provider of modern spend management software. Born out of a merger of six companies, Emburse relaunched under a new name in 2020 and needed to establish awareness for...
by Meghan Jordan | Jan 7, 2022
Digital Marketing Case Study VMware Sees Significant Organic Search Improvement by Fixing Technical SEO Issues Diagnosing and fixing common technical SEO issues is a crucial part of any holistic white hat SEO strategy and provides an incremental boost to organic...
