FiredUp!
The AI Marketing Podcast
You don’t need another marketing podcast. You need to know what is working for AI brands this quarter.
FiredUp! is the show for marketers in B2B AI companies. Each week, you’ll hear from B2B pros who’ve been there — covering brand, SEO and GEO, PR, paid and social media.
Tune in for the conversations AI marketers actually want to hear, with some fun along the way.
Latest Podcasts
Bringing a Product Mindset to Marketing with Clinton Bonner
Standing out when it comes to your marketing isn’t just about having a great message– it’s about...
What Makes a Good Media Pitch?
On average, reporters receive between 50-200 pitches daily, with only 8% leading to written...
You’re Fired – Why Clients and Agencies Break Up
Breakups are never easy, even in the business world. When the relationship between a client and...
Answering Burning PR and Marketing Questions
Are you wondering why your landing page isn’t converting? Or if you should be issuing press...
Things ChatGPT Has Ruined
With over 250 million weekly users, the rise of ChatGPT has sent shockwaves through the content...
How to Make Direct Mail Work in 2025 with Kris Rudeegraap
Everyone who has been in the industry for some time is familiar with or has experience with direct...
Competing in an Established Category with Hollie Wegman
It is rare for startups, particularly tech startups, to enter into a green field market of...
Grammar Wars: When to Break the Rules
As marketers, journalists, and PR experts, we know a thing or two about proper grammar. But...
Why PR Measurement is Broken
Compared to bigger, more established brands, startups face unique challenges when it comes to...
Startup Marketing Predictions for 2025
As we usher in a new year, our team wanted to continue the tradition of reviewing our industry...
The Biggest News of 2024
2024 had a lot in store when it came to the news stories that shaped our industry. The Firebrand...
Behind the news: Agency mergers, TikTok ban, SORA
The marketing and PR world is in a constant state of evolution, with seismic shifts in the...
The Changing Role of the CRO with Daniel Rock
The role of the Chief Revenue Officer (CRO) has evolved considerably in recent years, becoming a...
Working with Your VC with Nate Martins
With nearly 11% of all deals closing in December, fostering a successful partnership with your VC...
The Rules of Rapid Response in PR
In the fast-paced world of breaking news, the ability to quickly insert your brand’s voice and...
The State of Podcasting
With more and more B2B brands entering the podcasting space every day, you may be wondering what...
The Lost Art of B2B Product PR
Ten years ago, the world of B2B product PR looked very different than it does today. There has...
A Guide to Gated Assets
Gated assets are a great way to share your expertise, give your unique point of view, and offer...
Meet the Hosts
Morgan McLintic
Co-host
Morgan is the founder of Firebrand and veteran startup marketing and PR guy. He literally has a bag of dumb questions on his desk which he will ask, so you don’t have to. He’s the one with the British accent.
Chris Ulbrich
Co-host
As Firebrand’s head of media relations, Chris keeps a weather eye on breaking news and trends in tech coverage. With a background as a reporter and editor, he’s all about the story.