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13 Must-Read Books for Startup Marketers

13 Must-Read Books for Startup Marketers

by Ashley Przybyla | Apr 10, 2024 | Blog, Digital Marketing, FiredUp!, Marketing, PR, Resources

“Learning is the only thing the mind never exhausts, never fears, and never regrets.” – Leonardo da Vinci Just when you think you’ve mastered marketing, out comes a new theory, best practice, piece of advice, or philosophy to try. The best way to keep on top of...
7 Startup Marketing Tips from Industry Experts

7 Startup Marketing Tips from Industry Experts

by Ashley Przybyla | Mar 13, 2024 | Blog, Digital Marketing, FiredUp!, Marketing, PR

“Passion is all you need.” “You’re a startup. Everyone is your audience!” “Use ChatGPT for all your content to save time and money.” There’s a lot of bad advice for startup marketers out there. We’re on a mission to make sure you get the really good stuff. That’s part...
8 Tools Top Startup Marketers Can’t Do Their Jobs Without

8 Tools Top Startup Marketers Can’t Do Their Jobs Without

by Ashley Przybyla | Jan 29, 2024 | Blog, Digital Marketing, FiredUp!, Marketing, PR

Cavemen had rocks tied to sticks, the Mesopotamians had tools hand-forged from bronze, medieval knights had swords, Shakespeare had a quill pen, and we…well, we have just about everything else. And in a world dominated by digital, some of our tools are (almost) as...
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Firebrand is a startup marketing agency. We help tech startups secure outsized marketing outcomes on their path to growth.

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Latest posts

The Hidden Growth Channel Sitting on Your Leadership Team

Feb 25, 2026

Content will always be the foundation of B2B marketing. It’s how brands explain what they do, articulate their point of view, and support buyers throughout long, complex journeys. The challenge is that content no longer succeeds on quality alone. The environment it...

Zero-Click Marketing: 5 Winning Tactics When Nobody Clicks

Feb 18, 2026

The click is dying. And if you're a marketer, that likely brings a wave of anxiety.  For decades, the click was our north star, proof that our content worked, our messaging resonated, our strategy succeeded. We obsessed over click-through rates, celebrated traffic...

It’s Go Time for GEO

Feb 11, 2026

We’re nearing a tipping point in AI Search from initial experimentation to robust implementation, and it’s time for savvy tech marketers to take note.  I’ll admit to self-interest here since Firebrand sells Generative Engine Optimization services to get brands noticed...

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