by Morgan McLintic | Aug 13, 2025 | Blog, Marketing, PR
Our startup marketing podcast, FiredUp!, has just published its 100th episode. It’s a milestone. So beyond thanking our listeners, guests, and the amazing team behind the scenes, we wanted to share a few lessons learned from reaching triple digits. Let’s be clear:...
by Shane Jordan | May 28, 2025 | AI Tools, Blog, Marketing, PR
SEO is rapidly evolving, and you’re likely fielding all kinds of questions from executives, investors, and other stakeholders about it. As AI transforms how people search, engage with information, and make buying decisions, it’s no longer enough to optimize just for...
by Mr Cuddles | May 21, 2025 | AI Tools, Blog, Marketing, PR
It can be chic to crash a party. As you might imagine, being a lion who roams the streets of San Francisco means I know a thing or two about showing up where I’m unexpected. You arrive, people look at you like, “how did he get in?” and you get to carry on, surrounded...
by Nicole Pytel | Apr 2, 2025 | Blog, Marketing, PR
Nothing. That’s what I find in many early-stage startups’ content libraries when we first start working with them. It’s not their fault — many don’t have a full-time marketer, while others have a one-person band who’s frantically juggling content creation, social...
by Morgan McLintic | Mar 19, 2025 | AI Tools, Blog, Marketing, PR
Organic traffic is going down for many startup sites. For those without large paid media programs, this is a problem since organic is the primary source of traffic. Why is it going down? Buyers might be searching less as they are distracted by events in Washington and...
by Lucy Allen | Feb 26, 2025 | Blog, Business, Marketing, PR
In Part One of this series, we asked: what does it take to be a thought leader? We showed why thought leadership is important for so many tech companies, especially those that need to educate their market or earn the trust of buyers, and we laid out the essential...
