The Sound of Good Writing
The gap between how we speak in real life and on the job will determine whether our writing sparks action or glazes eyes....
09
Mar
14
Sep
Firebrand turns one: Lessons about starting a marketing agency
Firebrand Communications has reached its first birthday. Since this is a milestone, I thought I’d share some lessons...
11
Sep
Understanding the Importance of Quality Score in PPC Advertising
Finding new insights on ad optimization for clients is critical...
17
Aug
Ensuring client-agency fit
For campaigns to be successful, there must be strong client-agency fit. Here are some guidelines to help assess fit....
15
Aug
You’ve got Memo
The Google Memo - an anti-diversity paper has created a crisis which even threatens the position of its CEO. But why has this issue hit such a nerve?...
16
Jun
Advice to Public Relations Job Seekers
Like many good PR agencies, we’re hiring. The upshot is we’ve had hundreds of applications. Trouble is most of those applications are irrelevant - a plague that doesn’t work with journalists and won’t work in job hunting....
15
Jun
TechCrunch Sessions: Justice
A review of highlights from the TechCrunch Sessions: Justice panel event in San Francisco June 6, 2017....
24
May
WordPress template broken – now what?
Website template is broken. Go straight to Wordpress Hell. Do not collect $200....
17
May
Frame secures $16m to run any software in a browser
Today Frame announces its $16m Series A lead by Bain Capital Ventures, Microsoft Ventures and In-Q-Tel. We've all seen the wave of SaaS software move applications to the cloud. But the fact is there are many other apps which will never be SaaS-based. ...
29
Mar
Congrats to MapD in raising $25m led by NEA
We're delighted to see the news out today that GPU-powered data analytics company, MapD has closed a $25m B Series round led by NEA, with investors including NVIDIA, Vanedge Capital and Verizon Ventures. Occasionally you come across a company with technology which is truly jaw-dropping. The kind...