News and Views from the Firebrands.

Firebrand turns two

Firebrand turns two

Firebrand Communications is two. We now have a team of nine staff and a strong client roster. We’ve developed a proven approach for our startup clients, which they find valuable and which resonates with prospects. So it’s up and to the right.

The Sound of Good Writing

The Sound of Good Writing

The gap between how we speak in real life and on the job will determine whether our writing sparks action or glazes eyes.

Ensuring client-agency fit

Ensuring client-agency fit

For campaigns to be successful, there must be strong client-agency fit. Here are some guidelines to help assess fit.

You’ve got Memo

You’ve got Memo

The Google Memo – an anti-diversity paper has created a crisis which even threatens the position of its CEO. But why has this issue hit such a nerve?

Advice to Public Relations Job Seekers

Advice to Public Relations Job Seekers

Like many good PR agencies, we’re hiring. The upshot is we’ve had hundreds of applications. Trouble is most of those applications are irrelevant – a plague that doesn’t work with journalists and won’t work in job hunting.

TechCrunch Sessions: Justice

TechCrunch Sessions: Justice

A review of highlights from the TechCrunch Sessions: Justice panel event in San Francisco June 6, 2017.

Frame secures $16m to run any software in a browser

Frame secures $16m to run any software in a browser

Today Frame announces its $16m Series A lead by Bain Capital Ventures, Microsoft Ventures and In-Q-Tel. We’ve all seen the wave of SaaS software move applications to the cloud. But the fact is there are many other apps which will never be SaaS-based.