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Prepare for the Funding Announcement Crunch

Prepare for the Funding Announcement Crunch

by Morgan McLintic | Sep 25, 2024 | Blog, Business, Marketing, PR

If you have a funding announcement, it’s about to get busy and competitive. Why? In short, the election and Thanksgiving crunch are compressing the timeline, and the post-summer pickup in deals means there’s more competition for attention. While Crunchbase reported...
How to Handle a Startup Funding Announcement

How to Handle a Startup Funding Announcement

by Morgan McLintic | Aug 28, 2024 | Blog, Business, Marketing, PR

Most startups are funded by Venture Capital or Private Equity firms. This helps them build complex products independent of customer revenue, so they bring new concepts to market or even create entirely new categories. The aim is that the early investment will pay back...
Congrats to MapD in raising $25m led by NEA

Congrats to MapD in raising $25m led by NEA

by Morgan McLintic | Mar 29, 2017 | Blog, Marketing, PR

We’re delighted to see the news out today that GPU-powered data analytics company, MapD has closed a $25m B Series round led by NEA, with investors including NVIDIA, Vanedge Capital and Verizon Ventures. Occasionally you come across a company with technology...
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Firebrand is the brand awareness agency for AI companies. We make AI firms visible, discoverable and memorable to prospects, investors, talent and partners.

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Latest posts

Brand Awareness Advertising for B2B: Playing the Smartest Long Game for Your Brand

Jun 3, 2026

The B2B buyer's shortlist is set before your sales team even knows a deal exists. Buyers arrive with four or five names already in mind, and they buy from that list 95% of the time. Meanwhile, AI search tools are drafting those shortlists before any human researcher...

Everything I Know About PR I Learned from Reality TV

May 27, 2026

Hear me out: reality TV shows can teach you a thing or two about effective PR strategy, and I’m not just talking crisis comms.  Reality TV is like a live PR lab. You’re watching real people, some of them minor celebrities in their own right, fighting to control the...

The Great GEO Debate: Is this just SEO or is it More?

May 20, 2026

There is a real argument happening across LinkedIn, Reddit, and inside marketing teams right now about whether Generative Engine Optimization is a distinct discipline or just SEO with a new name.   The practitioners who say GEO is mostly rebranded SEO are not wrong:...

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