THE IMPACT AGENCY.

 

Firebrand helps technology brands inspire their audiences to take action.

 

At the intersection of public relations, influencer relations and content marketing, Firebrand delivers rapid growth for tech startups. We identify your potential advocates, whether executives, employees, customers or influencers. We discover their stories and bring them to life through content. We share those stories through earned and social media, and via digital content channels, platforms and partnerships. We quantify success by measuring the actions taken. We deliver impact – from awareness and reputation to sales leads and revenue.

 

Based in San Francisco, Firebrand works with technology companies from A-round startups, to late-stage private companies, and public companies. Our experience spans both B2B and B2C, across a range of tech sectors including security, big data, analytics, enterprise software/cloud, marketing technology, networking, telecom, mobile and digital entertainment. The Firebrand team has public relations and digital marketing experience with clients including:

OUR SERVICES.

Public Relations

Raising positive brand awareness through paid, earned, and owned media.

Content Creation

Copywriting, design and video production for marketing, PR and sales material.

Influencer Relations

Building relationships with key analysts, academics, authorities and industry bodies.

Paid Search / Paid Social

Performance and brand campaigns over social networks and paid search.

SEO

Keyword research, technical optimization and link building to improve organic results.

Email Marketing

List creation and segmentation, program scheduling, mailer creation and distribution.

from our BLOG.

in their WORDS.

  • "Morgan hires smart and talented professionals that do great work in proactive PR and social media outreach. But, most importantly, Morgan is not the kind of PR exec that comes in for the big pitch, and then is ne'er to be seen again. He engages with his clients on a personal level, and is always there if you need him. Metaphorically speaking, he is the captain you want sailing your company's PR ship when you encounter rough seas, and the person you want to celebrate surviving the storm with afterwards. I admire how Morgan never shies away from conflict or stressful situations. He is fun and funny, but serious, straight-forward, and hard-hitting when he needs to be. I respect him, and the teams he builds."

    Melissa Little, PR Manager - Second Life

  • "Morgan is a top-notch PR exec who not only gets, but expertly leverages, the full range of contemporary communications paradigms to deliver results. As a start-up social Web company building and bringing to market an unique introductions platform, Morgan and his team helped us to define our unique differentiators (for ourselves and for the world) and the value of our service, and secured amazing results across mainstream media, "new media" and the leading social networks. Morgan and his team are among the rare few who understand old school PR and what it means to embrace current conversational marketing practice to effectively reach and engage your community of users. I highly recommend Morgan."

    Derek Gordon, CEO - Engage.com

  • "I've had the privilege of working with Morgan twice, each time as the result of an exhaustive agency selection process--when I was VP Corporate Marketing at Splunk and at AOptix. Morgan assembled a stellar team of professionals, each bringing key skills to the assignment. His leadership, and his own brilliant development of the companies' positioning and communications plan, formed a critical component of our marketing strategy. I highly recommend Morgan for his creativity, insights and professionalism. He is a pleasure to work with."

    Amanda North, VP of Corporate Marketing - Splunk

  • "Collaborative in approach, expansive in vision, and extremely talented in execution, Firebrand has taken the best aspects of world-class PR and communications and distilled them into a potent, focused, and effective team. While being able to deliver content, strategy, and outreach at the highest levels, their deep engagement with us, even as a growing company, makes it clear that we are true partners, with a shared commitment to doing great things and leading our industry in a positive, thoughtful way."

    Joey Pritikin, VP Sales & Marketing - Tascent

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