Articles Archives - Firebrand Communications - Public Relations and Marketing Agency for Tech Startups

Latest LinkedIn Ads AI Features

Jan 7, 2026

Ad platforms have had no shortage of new features this year as the push for AI continues unabated. These updates span the full campaign lifecycle from creation to targeting to optimization and measurement. And while some of these new features may become invaluable...

GEO Best Practices for 2026: Drive LLM Discoverability by Getting SEO, Content Marketing, PR, and Social Media to Work Together

Dec 17, 2025

The increased use of AI-based search is rapidly impacting how people discover and learn about brands online. Traditional SEO remains a foundational strategy for online discoverability, but search behavior is experiencing a rapid shift with users increasingly turning...

8 GEO and SEO Predictions for 2026: What B2B Marketers Need to Know Now

Dec 10, 2025

If I had a functioning crystal ball, I'd probably be on a beach somewhere instead of writing about search marketing predictions. But since fortune-telling isn't a marketable skill (yet), let's talk about what we can actually see coming down the pipeline for GEO and...

7 questions to determine if your idea is worth pursuing

2024 Pantone Spotlight Artist Yiying Lu Bridges Cultures with Creativity and Pantone Connect

Beyond Barbie: An Homage to Pantone Pinks

Why Boomers Might Want To Take A Page From Millennials’ Investing Book

The Pantone Playbook: Getting The Most out of Design School

Latest LinkedIn Ads AI Features

GEO Best Practices for 2026: Drive LLM Discoverability by Getting SEO, Content Marketing, PR, and Social Media to Work Together

8 GEO and SEO Predictions for 2026: What B2B Marketers Need to Know Now