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Upscale Your Corporate Newsroom For a Stronger PR Presence

Upscale Your Corporate Newsroom For a Stronger PR Presence

by Maura Lafferty | Nov 15, 2022 | Blog, Content, Marketing, PR

Search engines and the web are the most convenient and common starting point for journalists reporting on your company’s business trends in 2022. According to the MuckRack State of Journalism for 2022, 57% of journalists get their news from online newspapers or...
The Benefits of GIFs on Social Media

The Benefits of GIFs on Social Media

by Yasaman Sadeghi | Oct 20, 2022 | Blog, Digital Marketing, Marketing

GIFs – love them or hate them, these bite-size animations have proven themselves to be a powerful tool in social media marketing strategies. What was once just a niche medium for  communicating sentiments without text, has evolved into a highly effective tactic that...
12 Tips for How to Hire a Digital Marketing Agency

12 Tips for How to Hire a Digital Marketing Agency

by Ian Lipner | Oct 6, 2022 | Blog, Digital Marketing, PR

Hiring a marketing agency can be a big milestone for a startup. It usually follows an intense period of creation and a rewarding series of hard-earned validations. Often, it signals a new set of aspirations. It means there’s a product that works, some customers who...
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Firebrand is the brand awareness agency for AI companies. We make AI firms visible, discoverable and memorable to prospects, investors, talent and partners.

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Latest posts

From Zero to Soaring: How Startups Can Create a Content Marketing Strategy on the Fly

Apr 2, 2025

Nothing. That’s what I find in many early-stage startups’ content libraries when we first start working with them. It’s not their fault — many don’t have a full-time marketer, while others have a one-person band who’s frantically juggling content creation, social...

Understanding HTTP Status Codes in SEO

Mar 26, 2025

HTTP status codes (or HTTP response codes) are the “internet equivalent” of a conversation between your browser and the server. They communicate whether things between the two are functioning properly. In the realm of SEO, status codes are one of the most important...

Can PR Help with AI Search?

Mar 19, 2025

Updated on 01/13/2026Organic traffic is going down for many startup sites. For those without large paid media programs, this is a problem since organic is the primary source of traffic. Why is it going down? Buyers might be searching less as they are distracted by...

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