by Morgan McLintic | Sep 11, 2023 | Blog, Business, Marketing, PR
Fall is the time many startups begin planning for the following year. And for many, 2024’s plan includes an increased global footprint. But finding the right team to help you launch in new markets can be tricky. That’s why Firebrand has partnered with UK PR experts,...
by Lucy Allen | Jun 14, 2023 | Blog, Business, Marketing, PR
On a strangely orange evening (a consequence of the wildfires in Canada) in early June, the PR industry converged on a ballroom in New York City to celebrate the winners of the Public Relations Society of America’s Silver Anvil awards. Our very own Theresa Carper was...
by Morgan McLintic | Mar 13, 2023 | Blog, Business, Digital Marketing, Marketing
Growing revenue is hard, especially for B2B startups that don’t have the brand awareness of industry giants. And it’s only getting harder as buyer committees get larger and budgets are condensed. Reaching your goals means marketing smarter — and part of being smarter...
by Lucy Allen | Oct 15, 2021 | Blog, Business, Digital Marketing, PR
If you want to excel at startup marketing, you must have deep domain expertise. Knowing exactly what messages will resonate, which channels are influential, and where the potential landmines are hidden, is crucial if you want to be both efficient and effective. So...
by Morgan McLintic | Sep 11, 2018 | Blog, Business, Marketing, PR
Firebrand Communications is two. We now have a team of nine staff and a strong client roster. We’ve developed a proven approach for our startup clients, which they find valuable and which resonates with prospects. So it’s up and to the right. As I have done before...
by Morgan McLintic | Apr 26, 2018 | Blog, Business, Digital Marketing, Marketing, PR
Some clients are better than others. Like a good boss, people will work hard for an amazing client. It’s Amazing Client that the team will think about on the way home, which springs to mind when an opp comes in, and for whom the team will happily stay late when the...