White Papers Archives - Firebrand Communications - Public Relations and Marketing Agency for Tech Startups

Millennials Matter in B2B – Here’s How to Market to Them Smarter

Jun 18, 2025

If you're trying to get more out of your 2025 marketing strategy, you need a millennial cheat sheet. I’m a millennial myself — I remember when hearing “You’ve got mail!” felt like tech nirvana, and now I’m leading content and growth strategies for B2B tech brands. ...

How to Break the Cycle of Generic B2B Content Creation

Jun 11, 2025

There’s no shortage of B2B content. Your competitors are churning it out, creating immense pressure on you to not only keep up, but to publish content that proves you’re the market leader. But you face a major challenge: making it stand out. In a world full of endless...

Firebrand Wins 2025 Communicator Award for Integrated & Multi-Channel Business-to-Business Campaign

Jun 3, 2025

The Communicator Awards has recognized Firebrand with an Award of Distinction in the Integrated & Multi-Channel Business to Business Campaign category for our work with VMware. This win celebrates a bold, integrated push to reposition VMware as the “trendsetters”...

Protecting Retail and Hospitality

Protecting the supply chain with highest-assurance security

The critical strong authentication need for privileged users

Securing shared workstations against modern cyber threats

Meeting enhanced cyber insurance requirements with strong authentication

Millennials Matter in B2B – Here’s How to Market to Them Smarter

How to Break the Cycle of Generic B2B Content Creation

Firebrand Wins 2025 Communicator Award for Integrated & Multi-Channel Business-to-Business Campaign