Ebooks Archives - Firebrand Communications - Public Relations and Marketing Agency for Tech Startups

Email Marketing in the AI Era: Make Your Messages Stand Out

Jul 9, 2025

Email marketing may be one of the oldest tactics in the digital playbook, but it’s still among the most powerful in B2B. Revenue generated from email is projected to hit $13.69 billion by the end of 2025, so it’s no surprise that 59% of B2B marketers say this is their...

How Does Click Fraud Work in Digital Advertising? What You Need to Know

Jul 2, 2025

Digital advertising offers an unmatched ability for advertisers both large and small to scale their efforts and achieve measurable results. But with such opportunity comes risk. Click fraud, along with its more advanced counterpart, lead generation (lead gen) fraud,...

Millennials Matter in B2B – Here’s How to Market to Them Smarter

Jun 18, 2025

If you're trying to get more out of your 2025 marketing strategy, you need a millennial cheat sheet. I’m a millennial myself — I remember when hearing “You’ve got mail!” felt like tech nirvana, and now I’m leading content and growth strategies for B2B tech brands. ...

Missing the Moment: How Outdated Processes Drive Customers to Your Competitors

Are You Prepared for Enterprise-Level Innovation?

Winning the Robotics Race: How Pre-Built Platforms Turbocharge Startups’ Growth

4 Costly Myths of Fraud Prevention

Reimagining Small Business Lending: How to Turn Challenges into Opportunities

Email Marketing in the AI Era: Make Your Messages Stand Out

How Does Click Fraud Work in Digital Advertising? What You Need to Know

Millennials Matter in B2B – Here’s How to Market to Them Smarter