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“We’ve Got a Thing for Green:” Redefining kate spade new york’s visual identity

“We’ve Got a Thing for Green:” Redefining kate spade new york’s visual identity

by Nicole Pytel | Aug 4, 2023

Pantone Back to School Gift Guide

Pantone Back to School Gift Guide

by Nicole Pytel | Aug 2, 2023

Securing Critical Infrastructure – Its safety depends on phishing-resistant MFA

Securing Critical Infrastructure – Its safety depends on phishing-resistant MFA

by Nicole Pytel | Jul 31, 2023

Better Financial Efficiency Starts With Data and Analytics

Better Financial Efficiency Starts With Data and Analytics

by Nicole Pytel | Jul 14, 2023

How to Harness the Power and Money of a Crowd Through Crowdfunding

How to Harness the Power and Money of a Crowd Through Crowdfunding

by Nicole Pytel | Jun 1, 2023

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Latest posts

Hotter Leads, Higher Conversions: Introducing The Firebrand Lead Scoring Model

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Tick… tick… tick. That’s the sound of time rapidly counting down to the end of the year. The only thing louder? The constant drumbeat of sales reps asking for higher-quality leads. You don’t need more hours in the day, you need to spend your marketing effort in the...

Why We Love B2B Advertising on Reddit (And You Should Too)

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When B2B startup marketers typically think of advertising, they think of LinkedIn and Google Search and Display. With good reason of course, as these giant platforms can drive some giant returns. But there’s an additional strategy we’re seeing more and more success...

Prepare for the Funding Announcement Crunch

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If you have a funding announcement, it’s about to get busy and competitive. Why? In short, the election and Thanksgiving crunch are compressing the timeline, and the post-summer pickup in deals means there’s more competition for attention. While Crunchbase reported...

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