Projects Archive - Page 10 of 20 - Firebrand Communications - Public Relations and Marketing Agency for Tech Startups

7 Ways to Vet Suspect Inbound Media Opps

Aug 20, 2024

Getting press is hard. Every startup marketer has probably had a moment (probably several moments) where they wished the press would just come to them for once. So when your CEO receives an email opp with a fancy-sounding opportunity to be showcased on the front cover...

Applying the “BRAVING” model to Brand Trust

Aug 14, 2024

In 2018, bestselling author and University of Houston research professor Dr. Brené Brown created what she calls the BRAVING inventory. It breaks down the concept of trust into seven elements - Boundaries, Reliability, Accountability, Vault, Integrity, Non-Judgment and...

Your Olympics-Inspired Playbook for Startup Marketing Gold

Jul 30, 2024

Bonjour! Now that the 2024 Olympic Games are underway in Paris, we couldn’t resist mixing in a little bit of fun with our startup marketing advice. After all, startup marketing and sports aren’t all that different; they both require lots of strength and agility. So...

The (not so) hidden bias of corporate expense policies

Business travel won’t be more sustainable post-COVID unless companies take action

What Your Brain Thinks Of Productivity

Tech companies: To lead during a downturn, think like a cyclist

The critical strong authentication need for privileged users

7 Ways to Vet Suspect Inbound Media Opps

Applying the “BRAVING” model to Brand Trust

Your Olympics-Inspired Playbook for Startup Marketing Gold