Digital Marketing Case Study
Nexient fills hiring pipeline using LinkedIn Ads for recruiting
After configuring MarTech and launching lead generation ads across Google Ads and LinkedIn Ads Manager, Nexient’s needs quickly shifted from lead generation to recruitment. To help Nexient achieve aggressive hiring goals and keep up with client workload, Firebrand leveraged advanced LinkedIn ads for recruiting with remarketing, and custom job listing pages with advanced tracking. This program helped scale recruitment efforts in a measurable way, supplementing the standard job post boosting the recruitment team was already running.