Projects Archive - Page 8 of 21 - Firebrand Communications - Public Relations and Marketing Agency for Tech Startups

How Does Click Fraud Work in Digital Advertising? What You Need to Know

Jul 2, 2025

Digital advertising offers an unmatched ability for advertisers both large and small to scale their efforts and achieve measurable results. But with such opportunity comes risk. Click fraud, along with its more advanced counterpart, lead generation (lead gen) fraud,...

Millennials Matter in B2B – Here’s How to Market to Them Smarter

Jun 18, 2025

If you're trying to get more out of your 2025 marketing strategy, you need a millennial cheat sheet. I’m a millennial myself — I remember when hearing “You’ve got mail!” felt like tech nirvana, and now I’m leading content and growth strategies for B2B tech brands. ...

How to Break the Cycle of Generic B2B Content Creation

Jun 11, 2025

There’s no shortage of B2B content. Your competitors are churning it out, creating immense pressure on you to not only keep up, but to publish content that proves you’re the market leader. But you face a major challenge: making it stand out. In a world full of endless...

From hesitation to elevation: How to take product risks with confidence

Hyatt Hotels leverages passwordless to reduce risk & elevate the guest experience

Contact center specialist Afni reduces cyber insurance premiums by 30% with YubiKeys

Beyond Barbie: An Homage to Pantone Pinks

Optimize Your Cyber Insurance Strategy: Reduce risk and cost with phishing-resistant MFA

How Does Click Fraud Work in Digital Advertising? What You Need to Know

Millennials Matter in B2B – Here’s How to Market to Them Smarter

How to Break the Cycle of Generic B2B Content Creation