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How Optimized is Your Spending?

How Optimized is Your Spending?

by Nicole Pytel | Mar 24, 2023

Pantone x Jaipur Rugs

Pantone x Jaipur Rugs

by Nicole Pytel | Mar 24, 2023

Pantone x Hidesign

Pantone x Hidesign

by Nicole Pytel | Mar 24, 2023

Pantone x Deepa Gurnani

Pantone x Deepa Gurnani

by Nicole Pytel | Mar 24, 2023

Automating a traditional pad printing process in less than a week

Automating a traditional pad printing process in less than a week

by Nicole Pytel | Mar 24, 2023

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Firebrand is the brand awareness agency for AI companies. We make AI firms visible, discoverable and memorable to prospects, investors, talent and partners.

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Latest posts

How To Measure Brand Awareness in B2B: From Abstract Concept to Measurable Metrics

Sep 9, 2025

Brand awareness has always been the unsung hero of marketing, but with buyers scrolling through new search result experiences and AI-generated answers, zero-click behavior is turning quality impressions at scale into gold. At the same time, erosion of brand trust,...

How to Align PR and GEO for Maximum AI Visibility

Sep 3, 2025

Updated on 01/27/2026 AI search is multiplying the impact of PR programs. 89% of LLM citations come from earned sources, including 27% from journalistic outlets. This recent survey by Muck Rack has been excitedly received by PR teams. Not only does media coverage...

GEO and SEO Success: The Importance of FAQs on Your Website

Aug 26, 2025

Updated on 01/13/2026Think of FAQs as the Swiss Army knife of your product pages — small, unassuming, but absurdly useful. Not only do they answer customer questions before they even have to click Contact Us, they also make search engines and generative AI tools...

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